by Noelia Martin | May 31, 2021 | Blog
As a hotel marketer, you know there’s a lot to consider if you want to increase your hotel revenue. It all starts with thinking through your various marketing tactics and optimizing your strategy. Let’s take a look at them: What is Hotel Marketing? ...
by Noelia Martin | Mar 10, 2021 | Blog
As travelers consider traveling again, airline industry trends reflect their concerns. 2021 travelers are focused on convenience, cleanliness, flexibility, and updated information regarding travel restrictions. With air traffic being still 67% lower than 2019...
by Noelia Martin | Feb 4, 2021 | Blog
A year into the pandemic and travel is still uncertain. A recent study conducted by the European Travel Commission (ETC) about monitoring sentiment for domestic and intra-european travel, found Europeans are increasingly eager to travel during Spring 2021 as the...
by Noelia Martin | Dec 15, 2020 | Blog
It would be an understatement to say that 2020 was a year of change and reflection. With the COVID shutdowns, travelers found their options limited, and it has changed their outlook. People are more cautious about traveling, but they want to travel. After months in...
by Noelia Martin | Nov 11, 2020 | Blog
From a travel industry professional’s perspective, current top priorities include reassuring travelers, encouraging bookings, and keeping them up to date with changing regulations. New travel startups fuel the reinvention of legacy travel companies, enhancing the...
by Noelia Martin | Oct 26, 2020 | Blog
More than a year since the first lockdown, tourism boards and DMO’s (Destination Management Organizations) are continuing to find their footing in this new travel landscape. While the early days of COVID-19 found DMO’s forced to rethink their messaging and...