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Travel Trends 2020: What Lies Ahead in the World of Travel?

Travel Trends 2020: What Lies Ahead in the World of Travel?

by Noelia Martin | Jan 7, 2020 | Blog

Every year the travel industry is marked with significant changes. In 2019 it experienced many trends that left a trace. Words such as experiences, digitalization, and behaviour were popping across all segments and raising awareness to the importance of these factors...
Smartvel’s Trip Planning Survey: Travelers’ Insights

Smartvel’s Trip Planning Survey: Travelers’ Insights

by Noelia Martin | Dec 16, 2019 | Blog

The dynamics of the travel environment can sometimes be overly complicated. Not so long ago, the traveler’s attributes, behaviours, and demands were more simplistic and practical to address. Since then, the industry has been through changes in strategies and...
What can we learn from Top Tourism Boards digital content?

What can we learn from Top Tourism Boards digital content?

by Noelia Martin | Nov 19, 2019 | Blog

With the unprecedented increase in tourism in recent years, destinations have been experiencing an impact on the social, cultural and economic environments. This is partly due to the increase in outbound demand, favorable economics, improvements in connectivity and...
5 digital ways to deliver a personalized guest experience

5 digital ways to deliver a personalized guest experience

by Noelia Martin | Nov 13, 2019 | Blog

“A home away from home” is the single standard that any excellent hotel should be offering clients. Providing comfort, uniqueness, and a variety of experiences is on the “must-do’s” list of successful hotels. But how can one accurately...
Why destination content is a must and which airlines are outperforming others in this category

Why destination content is a must and which airlines are outperforming others in this category

by Noelia Martin | Oct 16, 2019 | Blog

Aviation’s ever-increasing competition and customer complexity have drawn companies’ attention to strategies. Aiming not only to surpass the competition but also to captivate customers, airlines are looking for answers in both the online and offline world....
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